GuidedChoice Collaborates with Norton and LifeLock
to Elevate Cyber Safety in Its 3NickelsSM Financial Wellness App
Founded over 20 years ago, Nobel laureate Dr. Harry Markowitz and GuidedChoice CEO Sherrie Grabot teamed up to pioneer the use of digital technology to provide a more personalized and transparent approach to retirement wellness, advice, and managed account solutions. In early 2020, GuidedChoice created a new service, 3Nickels℠, utilizing the personalized intelligence of our advice engine to help individuals and families work toward financial independence across different cornerstones of personal finance.
– Sherrie Grabot, GuidedChoice CEO
There is a natural affinity between Norton, LifeLock and 3Nickels powered by GuidedChoice. Norton and LifeLock specialize in cybersecurity and identity theft protection, helping users secure their personal information and giving them peace of mind that their financial accounts are protected. GuidedChoice, through our 3Nickels app, helps users grow their accounts, from budgeting and investing to retirement planning. Through this partnership, we can provide an extra layer of cyber safety to all users along their financial journey.
“Offering Norton and LifeLock, the most recognized names in cybersecurity and identity theft protection, to our 3Nickels customers is enabling our strategy to offer objective financial advice alongside the best-in-class products to fill our customers’ needs,” said Sherrie Grabot, GuidedChoice CEO. “Together, we will begin to meet a huge need in the marketplace for a comprehensive financial solution that encompasses digital security.”